Product Launch Sprint (kostja94 Marketing Skills)

Define → GTM → Assets → Seed → Outreach → Launch → Monitor → Retro. kostja94/marketing-skills의 런칭 전략(cold-start, gtm, product-launch)과 채널 스킬(community, PR, influencer)을 파이프라인으로 연결한 제품 런칭 캠페인 워크플로.

Best For

• feature launches
• GTM planning
• launch-day orchestration

Workflow Shape

• Step count: 9
• Opens with: 제품/기능 정의
• Closes with: 런칭 회고
• Difficulty: advanced
• Estimated time: 50 minutes

What This Package Includes

• A publish-ready BlueKiwi workflow package in JSON form.
• Clear stage titles that make review and adaptation easier.
• A reusable structure you can fork for your own team process.

Notes

• Source inspiration: kostja94 Marketing Skills
• Editorial note: Designed for shipping a launch campaign, not just writing the announcement copy.

Included Steps

1. 제품/기능 정의 — gate
2. GTM 전략 수립 — action
3. 런칭 자산 생성 — action
4. 런칭 자산 승인 — gate
5. 커뮤니티 사전 시딩 — loop
6. 인플루언서 아웃리치 — action
7. 런칭 D-Day 체크리스트 — gate
8. 런칭 후 모니터링 — action
9. 런칭 회고 — gate